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You are here: Home / Email Marketing / Simple Hack To Get People Click Video Links Inside Email Newsletters

Simple Hack To Get People Click Video Links Inside Email Newsletters

I’m subscribed to Mark Suster’s Both Sides of the Table email newsletter. The other day his newsletter had an image of a video player which look something like this:

mark-suster-video-ctr-shalintj

I noticed that the image showed a video player that was already buffered forĀ another 20-30% of the total video time. I think that’s a nice Call-to-Action (CTA) to get people to click on the image and watch your video. Also, I’m not sure if this was intentional of Mark but I tell myself, “That’s a nice-easy-hack to increase CTR (Click-Through-Rate) of videos promoted over email“.

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Filed Under: Email Marketing Tagged With: Mark Suster, Newsletter Marketing, Video Marketing

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